Rumoured Microsoft Ophone with Nvidia Tegra Processor

Microsoft is at it again - trying to emulate everything its competitors does and doing a not so good job of it. After the Zune, Microsoft is now eyeing the mobile phone market and this is its rumoured iPhone competitor. While the three style keypad idea looks very user friendly, something about the phone makes it feel all eye candy without much functionality. A circular screen and having to read emails in the arranged as concentric circles is just not appealing. I hope this is not the real product (but for 3 keypad styles in one phone).